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Key & Transitions
Learn to Edit Marketing Videos with Adobe Premiere
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Ultra Key & Transitions

In this Adobe Premiere lesson, we will apply advanced effects in our marketing video timeline and how to replace green screen and apply sophisticated transitions.


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Mae Green
Product Designer @ Dropbox

Okay. Great. So now that we have our first draft, this is just going to be there as our guide for us to follow the structure. There's a couple of things that I'd like to improve. We're going to see that in the next steps.
So, for example, the nice section here with the green screen, I want to be able to put in that car flying above them, and then somehow at that taxed kind of parallax.
So we're moving things in different perspective. So let's go ahead and do that. And I'm going to duplicate this sequence and I'm going to call this "Edit round two". Okay. We're going to call this round two and this little one we can get rid of, because that was a test that we were running at the very beginning.
Okay. So round two is going to handle some of the additional Polish that we want to add. And so over here, let's take a look. We have this scene nicely fit into this. Couple of parameters and all we've got to do is bring over our car. So I'm going to put this on the third channel and we're going to move this one over to the second channel.
And I'd like to find that extra shot that I found of the car, right about here. This part, we see the car coming in. That's where we would add the in and the out could be there. So make sure these two are selected. And then from there, you're going to see that we're bringing both the audio and the video, and we don't want that, we only want the video.
So of course this isn't going to fit. So I'm going to just select the smaller piece and then select and drag the video only. There we go. So now from here, we can expand this. And what we want to do is just hide these for now and check this out. So right now, this is going a little bit too slow, increase the speed to 250, and then move this to the end.
So maybe we see this like that, and now we don't need to see it so slow. Or here, maybe we can speed it up adding that effect of the time mapping. We want to make this a little bit bigger and add in a key frame want to speed up the final part like that. And we don't want to see that extra area so we can push this out so that the last scene does not conflict.
So we see this like that. And then now, because this is on channel one. We can start toggling things on. So for example, this one, this channel, we want to add an effect and this effect can be found with the video effects, under video effects, you can find that under keying. And there's an effect called ultra key.
So ultra key, all we have to do is drag that in and drop it into the element that we want. And then when we go to the effects control panel, we can close these ones and then we're going to see the effect with additional settings. So the first thing is, we need to find and identify what color do we want to remove from this scene?
Using the eyedropper tool. We're going to go ahead and select the green and there we go. That's  it. Now we need to make sure the timing is right, because this isn't the right timing. We want to make sure that the car doesn't come in before they react more like right after. Okay. So let's move this scene a little bit.
And it should, as you move, there we go. So that seems a little bit better. Okay.
What we want to do is make this scene a little bit smaller. The cool thing with Adobe premier is that I can group these together and call them into their own sequence. The way we do that is not using group, but something called nest. So creating a nest, it's a little sequence of its own. So we're going to call this family couch.
And notice that if I double click on it, it takes me into that little nested sequence like that from here on the round two, I now have the ability to have additional effects if I want it. So for example, I can change the sizing and the scale of this family. So now I don't have to see it so big. I can start small.
Like that, and now we can see a little bit better the car right above them. So the idea here is just to play around until you find a right balance as if you were part of their experience, the movie, her hand, almost scared of that car coming in front of them. Okay. So for the parallax effect, what I want is to have this text moving along on the C index as if it's growing. So if we go ahead and maybe modify some of the properties here so that it's not filled in, instead we use something less distracting so we can fill the stroke instead. And then the stroke can be three points like that. And then from here, we can change it, play around with like, where exactly we want this text to come from.
We can decide the sizing as well. So let's say we want to start from this size notice I'm using the effects controls panel here. From here I can open up this little text effect and there I can start playing around with some additional properties and its own timeline. This is the timeline that you would use to control specific actions on properties or specific changes to the properties of this element.
So for example, here, I can add a key frame. That starts at a hundred, meaning that's the scale related to  the actual cambas is a hundred percent. And then as it's progressing along the timeline, notice I'm moving here and it's moving the timeline. I can add another key frame and then change that to be a little bit bigger, just like that.
So let's play that. Okay. That looks pretty good. Then what I'd like to do is maybe have the family room front. There we go. We have this really cool effect. And if we want to take it that far, we can also add that effect over here, adding a scale key frame to the family couch, and then maybe it starts a little bit faster.
So it starts bigger like this. And then it zooms in, into its position. Maybe not so small, maybe around a hundred. So it starts really big, like this it zooms in fast and then it keeps moving backward in the opposite direction of the text. Very, very subtle. So like that. Then we have three key frames.
One zoomed-in quickly gets into position and then it continues moving to the back. So now there's three layers here happening of animation. One is the couch. One is the one is a text and one is the flying car. Right? Okay. There we go.
It doesn't need to have as much complexity because now that I see it. The text might be a little bit distracting. And so you might want to tone that down and to have the capacity be very light so that we can still see the focus, or attention being focused around the VR experience like that. So it jumps quickly into the next scene.
Finally, I'd like to add some additional effects to my transitions specifically where we have the movement of the final shot of the unlimited games into the VR headset. I still feel that we can improve that if we use a transition effect, like a zoom out effect, a very nice library created by swiftly studio.
And what they did was they created these templates for you to start using as transitions. Some of them include, you know, the zooming effect. And then the rotation and all those cool effects that you can pull from and start adding into your timeline. I've already downloaded that. And I have my package here with the transitions, and essentially what you want to do is you want to open up the file that matches the format that you're working on.
So you might want to do this. If you're going to use these effects. We want to make sure that the one you are going to use matches the size that you need. You can simply drag in this sequence, into your project. Now you want to make sure you create a folder for the imported items.
Great. Once that's done, you can open up the folder like this, and you're going to see all the cool effects that it has, but let me show you.
So for example, if we open up the zoom effect, the optics, and from here, we can preview a little bit of what that effect will look like, pretty cool. The way we add this transition here is we just find the middle between the cut. I want to move this little text here? Because I don't want to get it in the way yet before we do that, let's make sure we toggle this off so that the insert and overwrite sequences nest applied to the ones based on the  sequence here, cause if you see here, the one we're replacing is the version one. So video channel one, everything else is going to be added on top, including the sound.
So, in order for that to work, we need to toggle this on so that we only affect all the other channels except video one.
From there, we can drag this in. And then try to match the line, the horizontal line with the transition. So right about there is where we want it. Now from here, look at this, you see the transitions starts to work extremely well with the previous footage and that's it.
And let's try it.

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Digital Media Masterclass by Neftali Loria

Neftali Loria

Author & Instructor
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